Enriched with unique Bond-Targeting Technology, the Bleach London Reincarnation Shampoo offers a professional-standard formula that cleanses and nourishes all hair types including bleached, coloured, dry and damaged hair.
Powered by a blend of creatine, amino acids and wheat micro proteins, the high-performance shampoo envelops the strands in a protective shield against environmental aggressors, encouraging a glossy finish. Suitable for everyday use, the shampoo removes impurities and product build-up, helping to leave hair feeling light and refreshed.
For instant and long-term results, pair with the Reincarnation Conditioner to protect and nourish each strand to help hair look and feel stronger.
Vegan and Peta-Approved.
- ☼ AM / ☽ PM
- When to Use: Suitable for everyday use.
- Application: Massage into wet hair, rinse.
- Routine: Follow with Bleach London Conditioner to revive and hydrate. Use Bleach London Reincarnation Mask weekly for the ultimate restorative treatment.
Aqua (Water), Sodium Laureth Sulfate, Cocamidopropyl Betaine, Sodium Chloride, Sodium Benzoate, Citric Acid, PEG-18 Glyceryl Oleate/Cocoate, Parfum (Fragrance), Creatine, Panthenol, Glycerin, Styrene/Acrylates Copolymer, Hydrolyzed Wheat Protein, Guar Hydroxypropyltrimonium Chloride, Disodium EDTA, Sodium PCA, Sodium Lactate, Linalool, Benzyl Salicylate, Alcohol, Arginine, Coumarin, Aspartic Acid, PCA, Tris (Tetramethylhydroxypiperidinol) Citrate, Glycine, Alanine, Serine, Valine, Faex (Yeast) Extract, Isoleucine, Proline, Threonine, Histidine, Phenylalanine, CI 15985 (Yellow 6).
Notes: Doesn't contain bleach or colour.
For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.
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Top Customer Reviews
Where reviews refer to foods or cosmetic products, results may vary from person to person. Customer reviews are and do not represent the views of The Hut Group.
Leaves hair smooth and shiny
This leaves my hair really clean, but also really shiny. Combined with the conditioner it really improves the texture of my hair
by Halley Verified Purchase
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Amazing
I first received travel size versions of the shampoo and conditioner in a beauty box. It left my hair feeling very silky and shiny. I was really impressed and I have now bought the full size product. This shampoo is just as good as some of the high end luxury shampoos but without the big price tag. The only small issue (which is unrelated to the product) is it seems to take a long time to come back into stock.
by Cathryn Verified Purchase
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Transforming
I have purchased this as I am a fan of bleach London reincarnation mask , I thought I would give this a go.Wow honestly my hair is now so manageable , my dry over processed locks look luscious.Great price for this luxury shampoo
by NatEds Verified Purchase
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liked it
there was a sample of this shampoo in the beauty box, I really liked it, my hair was soft, not tangled. I have now ordered the full size product
by Irena Verified Purchase
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My hair has never been better!
I tried the deluxe bottle of shampoo that l recieved in my September beauty box. The very first time l used it l couldn't believe how soft and shiny my hair was. I also absolutely love the smell.
by Teresa Verified Purchase
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Reserected my hair!
I've recently stopped bleaching my hair and needed to repair the damage that had been caused. I wasn't unhappy with the shampoo and conditioner I was using, but I got a sample of this in my beauty box and so tried it. It. Is. Amazing. My hair feels smooth and healthy and I swear it's growing better. Definitely my new ride or die.
by Elz Verified Purchase
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Lovely
I live this shampoo. I alternate between this and Olaplex…. This leaves my hair silky soft
by Kate Verified Purchase
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Didn’t agree with me
Received this product in a monthly beauty box, unfortunately this product caused me to come out in a rash all over my neck, tried it a few times to see if it was this product and as soon as I stopped using it my skin improved. Cleans hair well and foams up nicely but not for me. Something to consider if you have sensitive skin
by Alanna
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Brilliant
Amazing, makes my hair super soft! Received the sample bottle in my monthly subscription and loved it so much I ordered the larger bottle!
by Gabriella Verified Purchase
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recommend...
for the price compared to other popular brands, i really recommend this product
by Ellis Verified Purchase
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