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Prepare your face to take on a flawless and long-lasting veil of base makeup with wet n wild’s Impossible Primer.
Mattifying and hydrating, the silicone-free formula features a silky texture that applies seamlessly, blurring the look of pores and creating an even surface for your makeup to sit upon.
Skin-loving ingredients like vitamin C-rich gooseberry and jeju blossom extract nourish and promote a brighter, clearer complexion.
Free from silicones and parabens. Vegan and cruelty-free.
Apply a thin layer of primer over your sunscreen and under your makeup.
Aqua, Butylene glycol, Glycerin, Sodium Acrylates crosspolymer-2, Physalis Angulata Extract, Prunus yedoensis flower extract, Phenoxyethanol, Ethylhexylglycerin, Parfum, Tocopherol, Caprylic/capric Triglyceride, Propanediol, Caprylyl glycol, Hexylene glycol, CI 17200, CI 19140.
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Top Customer Reviews
Where reviews refer to foods or cosmetic products, results may vary from person to person. Customer reviews are and do not represent the views of The Hut Group.
No primer better!
Who knew I needed this in my life? The brand itself is a god send
by Megan Verified Purchase
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It’s ok
Might be my menopausal skin but this primer does nothing for me. I will be giving it to my daughter. Think it’s suited to younger skin
by em Verified Purchase
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Great budget primer
This could pass as a high.end primer, it's great I love it
by Claire Verified Purchase
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HOLY GRAIL
been through countless tubes, fills pores,smoothes the skin and makes makeup glide on the best for the price fave ever
by Tarryn Verified Purchase
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Smoothing
Smoothing primer and works well under a variety of my foundations.
by Kerrie Verified Purchase
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Average
I did like this but it didn’t last as long as my usually primer but will last for a good few hours
by Rebecca Verified Purchase
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