The sparkling Photo Focus Eyeshadow Primer from Wet n' Wild will work wonders on your makeup routine. Helping your eyeshadow stay true for longer, it creates a smooth surface for you to work your magic. This smooth, silky cream helps to even skin tone and stop your eyeshadow from creasing or fading – letting you enjoy your favourite looks for longer. Drying with a clear finish, this primer will keep your eyeshadow locked down all day long.
Cruelty-free. Vegan.
Apply primer all over your eyelids before makeup application.
Isododecane, Talc, Cyclopentasiloxane, Trimethylsiloxysilicate, Disteardimonium Hectorite, Polyethylene, VP/Eicosene Copolymer, Boron Nitride, Aluminum Starch Octenylsuccinate, Propylene Carbonate, Sorbitan Sesquioleate, Synthetic Beeswax, Pentaerythrityl Tetraisostearate, Methicone, Phenoxyethanol, Acrylates Copolymer, Magnesium Carbonate, Dimethicone Crosspolymer, Bisabolol, Sorbic Acid, Octyldodecyl Stearoyl Stearate, Caprylic/Capric Triglyceride, Dimethicone/Vinyl Dimethicone Crosspolymer, Crithmum Maritimum Extract, Dimethiconol, Nelumbo Nucifera Stamen Extract, Bismuth Oxychloride/CI 77163, Iron Oxides/CI 77491, CI 77492, CI 77499, Titanium Dioxide/CI 77891.
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wet n wild photofocus Eyeshadow Primer - Only a Matter of Prime 10ml
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Customer Reviews
5 stars rating 12 reviews
4 stars rating 4 reviews
3 stars rating 2 reviews
2 stars rating 2 reviews
1 stars rating 0 reviews
Top Customer Reviews
Where reviews refer to foods or cosmetic products, results may vary from person to person. Customer reviews are and do not represent the views of The Hut Group.
Good price and works
To be used very sparingly as only needs a tiny amount. Keeps everything in place but use only little as feels very drying out otherwise
by Jet Verified Purchase
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Doesn’t feel great
I know it’s cheap but expected it to be a little better . Makes eyes dry
by Afi Verified Purchase
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My favourite eyeshadow primer
Lightweight and of good price! I like the tube end which squeezes only a dab every time as it is all you need to make the eyeshadow stays. However, do not apply other concealer under this primer. Otherwise, it creases.
by British Shorthair Verified Purchase
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Eyeshadow stays!
A lightweight and effective primer. Won’t crease. I bought several as gifts s for my friends and family.
by British Shorthair Verified Purchase
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Game charger
I have hooded eyes so always end up with my eye shadow pooling in a single crease line and vanishing everywhere else - this has totally changed that, my shadow stays put and doesn't pool even a little. I love it! A little goes a long way too.
by Sophie Verified Purchase
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Not good
Make my eye watery but work wonder
by Demawu Verified Purchase
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Makeup still in place
After trying several different brands, expensive and cheap, I've finally found something that actually holds my eye makeup and does not crease, hallelujah! Don't normally bother with reviews, but was so impressed, I had to!
by Abi
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Good
feels slightly oily but is good under eyeshadows and holds them
by Molly Verified Purchase
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Amazing lid primer
I was looking for an alternative to the markets most popular primer potion, and heard good things about this one. It 100% keeps eyeshadow from fading and I say that as a girl with incredibly oily eyelids. Such an affordable primer, will definitely repurchase.
by JammySammy Verified Purchase
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My best go to primer, I love it.
I love that the supper affordable price doesn't affect the quality of the product. I use it all the time because I am blond so I have blond eyebrows and lashes... I don't do my working from the home thing (loads of online meetings) or going out shopping, without eye makeup, otherwise, I look like an anemic teenager. My skin eyelids are mostly normal, and since I moisturize lids - always - it is fairly easy to apply, I use a small damp sponge. The texture is a bit tacky but it's not too drying. However, if your eyelids are quite dry, it might be a bit too dry for you. And it works well with eyeshadows, struggle-free. So I do recommend it from my experience.
by Aurora_Verse
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