Add a flush of natural colour to highlight your cheeks with the Shiseido Minimalist WhippedPowder Blush; an air-whipped cream blush that transforms into a long-lasting, weightless and breathable powder with a soft matte finish.
Breakthrough AirFusion Technology forms the mousse-to-powder with pockets of micro air bubbles that give it its featherlight texture and ability to blend effortlessly across skin. Film-forming resins help the colour adhere to skin for up to 8 hours, whilst flexible Silicone Powder creates a silky, soft texture that leaves a dewy finish. Arrives in a range of vivid shades inspired by the Japanese skincare and cosmetics label’s muses and collaborators of the past and present.
Dermatologist-tested.
Apply sparingly with fingertips or dab onto cheeks using a makeup brush, and buff out for a seamless blend.
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Customer Reviews
5 stars rating 179 reviews
4 stars rating 67 reviews
3 stars rating 17 reviews
2 stars rating 7 reviews
1 stars rating 5 reviews
Top Customer Reviews
Where reviews refer to foods or cosmetic products, results may vary from person to person. Customer reviews are and do not represent the views of The Hut Group.
shiseido-minimalist-whipped-powder-blush
I bought these blushes in two shades. A pink and a coral. Both colours are beautiful and highly pigmented. It feels mousse like. Very soft. A little goes a long way. I use mine on my cheeks, lips and eyes. The colours stay matte. You can create so many pretty looks.
by Shopoholic Verified Purchase
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Beautiful natural flush
Absolutely love the natural flush this gives you, I got Chiyoko. The creamy/powdery texture isn’t like any other blusher I’ve used. It came highly recommended on Instagram MUA for very good reason.
by Leigh Verified Purchase
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Great blush
I have been using this for a couple of months now. It looked really scary in the packaging as it’s very very bright, but it’s actually Devine on the face. Super easy to blend with your fingers, no hard edges and lasts a long time as you don’t need much.
by Maria Verified Purchase
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Shiseido Minimalist Whipped Powder Blush
Definitely would recomend this product. It is so easy to put it on, and also lasts forever.
by Eva Verified Purchase
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Great product
Lovely blush, great whipped powder texture, lightweight.
by Anonymous
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Really good
I love the texture of this blush, it reminds me of a mousse. I applied it with my fingertips and have to say a little goes a long way. It is very pigmented and dries quickly which means you have to be pretty fast when applying it. The colour lasted all day, it didn't need a top up. I'd definitely consider buying it, would be a proper treat.
by Anonymous
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Interesting product
I usually only use powder blushes but this has a lovely texture, very blendable and beautiful colour!
by Anonymous
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Really nice
Looks really nice on skin, beautiful colour and stay on a lot of time, I want to try now other colour :)
by Anonymous
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Smooth
It goes on lovely and smooth. Nice colour gives cheeks a nice blush
by Anonymous
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Didnt recieve
Did not receive a sample, disappointing as really was excited
by Anonymous
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