Gently cleanse hair without stripping its colour with PUREOLOGY Hydrate Shampoo. Its organic moisturising formula will hydrate dry, colour-treated hair to reveal soft, lustrous locks while protecting colour vibrancy.
Surfactants are an essential part of a shampoo’s cleansing system, but many common surfactants, known as sulfates, can fade colour vibrancy. PUREOLOGY Hydrate Shampoo is formulated with ZeroSulfate, a mild cleansing system that won’t strip hair colour. Derived from coconut, corn and sugar it delivers a rich lather and helps optimise colour retention.
Directions of use:
- Apply to wet hair and lather.
- Rinse.
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Customer Reviews
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Top Customer Reviews
Where reviews refer to foods or cosmetic products, results may vary from person to person. Customer reviews are and do not represent the views of The Hut Group.
REALLY LOVELY
A really lovely shampoo which worked well with my coloured curly hair. Will buy again!
by druidicgoddess Verified Purchase
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Excellent option for coloured, dehydrated hair
I loved it from the 1st use! Only reason for not putting the 5-star review is the scent, which is minty (not one of my personal favorites).
by Cat34 Verified Purchase
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Pureolgy shampoo
I really enjoyed using this product. The website is easy and safe to use
by Katelyn Verified Purchase
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Great shampoo
Originally introduced to me by my hairdresser who uses the whole range in her salon, this CONCENTRTED shampoo, so you use just a small amount, is fantastic, lasts quite a while and leaves you hair smelling beautiful as well as maintaing depth of colour.
by Fi Verified Purchase
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A shampoo that works
As soon as I used this shampoo I could feel and see the difference. My hair felt in better condition than it had for a long time. My friend commented on how shiny it was too. Just a note that my order came within a few days too!
by :Larkseaview Verified Purchase
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Amazing
Love it! Seriously changed my hair. I used to use loads of oils and hair masks to make my hair have life but now I literally just have to wash my hair. I had a perm and it severely damaged my hair, this is the only product that has actually restored my hair quality!
by Bella Verified Purchase
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DELICIOUS
My order arrived in good time from LOOK FANTASTIC and Having used the PUREOLOGY HYDRATE COLOUR CARE SHAMPOO now for almost 2 weeks im very happy with it..... hair feels and looks great after shampooing....and the smell ................ WOW WOW WOW ...so good I could drink it. Very pleased - thank you LOOK FANTASTIC & PUREOLOGY - will be back!!
by MissyJ Verified Purchase
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Overload
I have ordered SO many bottles of this shampoo and conditioner, one would think I have a warehouse full of them somewhere! It is an absolutely amazing product, leaves blonde dyed hair vibrant, bouncy and super soft!! Was recommended this in Harrods when dying my hair, as its paragon free so ideal all round! Would say good to use for around a year or so and maybe change up after a while and then go back to it if need be! Great stuff.
by DK Verified Purchase
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Dry my hair out
Love the mint smell in the shampoo but this shampoo dries my hair out. Read lots of lovely review about how it hydrates your hair but it has done nothing to my hair.
by Joanne Verified Purchase
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Pure Hydration
Honestly blown away by this product! I have thick and unruly hair and this has not only nourished my hair but made it more manageable also. It doesn’t leave an oily residue either, even when teamed with the hair mask from the same range. Another bonus is that it lathers up amazingly, so no need to use copious amounts...an all round winner!
by AL Verified Purchase
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