OLAPLEX products are thoroughly tested in accordance with industry standards in-house and by independent third-party laboratories for efficacy.
Discover a cutting-edge toning system with the Olaplex No.4P Blonde Enhancer Toning Shampoo. The shampoo offers customisable blonde maintenance, helping to neutralise brassy tones while intensely moisturising and brightening the appearance of hair in just one use.
Enriched with patented Olaplex Bond Building Technology, the formula works to transform dry, brittle strands into a soft, visibly shiny finish. It helps to enhance manageability, while delivering an illuminating effect. Saturated with highly-concentrated pigments, the best-selling purple shampoo allows you to choose your toning level: the longer you treat, the brighter the results. Suitable for all-over colour, balayage or natural blonde styles.
Water (Aqua/Eau), Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Betaine, Glycerin, Sodium Cocoamphoacetate, Sodium Chloride, Acrylates Copolymer, Betaine, Phenoxyethanol, Fragrance (Parfum), Polyquaternium-7, Bis-Aminopropyl Diglycol Dimaleate, Guar Hydroxypropyltrimonium Chloride, Ethylhexylglycerin, Hexyl Cinnamal, Limonene, Citric Acid, Sodium Benzoate, Acid Violet 43 (Cl 60730).
For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.
- Application: Apply to wet hair, distributing evenly. Lather fully and leave on 1-3 minutes. Rinse. For more intense toning, leave on hair for up to 5 minutes.
- Routine: Follow with NĀŗ.5 Bond Maintenance Conditioner or NĀŗ.8 Bond Intense Moisture Mask for extra moisture.
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Olaplex No.4P Blonde Hair Hydrating and Brightening Purple Toning Shampoo 250ml
ā¬32.95
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Top Customer Reviews
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Another amazing Olaplex product.
I have fine bleached hair which can develope yelow, brassy tones. I have used various products in an attempt to enhance the "blondness" but this is the best product. Not only does it obliterate any signs of brassiness but leaves my hair smooth and shining. I only leave on my hair for a few minutes. It doesn't turn my hair blue, although if time is increased I can imagine it would on some heads of hair. Another excellent product from Olaplex, well worth the price tag.
by Tina Verified Purchase
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good product
This is a good product, and it does what it says, it reduces the brassiness/yellowness of tired highlights. However, it does make your hands, and the towel, purple! So to be used with care.
by Stephanie Verified Purchase
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Ok
It's ok. I left it for 3 min first week and it was ok then next week for 5 min and it stained my fingers and scalp and turned my highlights purpleš
by Cristina Verified Purchase
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Amazing!
Absolutely love olaplex range and this is pro the best purple shampoo I've ever used that has visible results and doesn't dry out my hair. Just wish I could upload my before and after photo because I am amazed! Would definitely recommend and continue using this between my hair appointments at least once or twice a month ā¤š
by Rhiannon
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The best purple shampoo
The only purple shampoo to not dry my hair out, it tones the hair so well with just one use! It leaves my hair so silky and soft, my new favourite purple shampoo!
by Olivia Verified Purchase
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A little of the purple magic goes a long way
Fab product as always by Olaplex. Only need a small amount. Leaves my hair clean soft and not brassy
by Lisa Verified Purchase
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https://www.lookfantastic.com/olaplex-no.-4p-blonde-enhancer-toning-shampoo
Purchased this as a addition to the normal shampoo and conditionerĀ I live in hard water area and find this shampoo is not very bubbly-Ā But I am sure it is working well after a few weeks using this productĀ
by Westie Verified Purchase
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Purple Perfection
FABULOUS! Absolutely great for blonde hair. I wasnāt too enamoured by my new colour from a new colourist and this helped heaps! I have greys and blonde hair and it just lifts the colour and makes it beautifully bright and alive. I was nervous as have never tried a āBlueā shampoo before. I do however trust the Olaplex brand and they didnāt disappoint. Will definitely be buying again.
by Claire Verified Purchase
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Love the product!
Makes your hair so amazing & love the under tone š
by Marin Verified Purchase
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Brilliant for blondes
Fantastic product! Still leaves your hair shiny and soft with the added bonus of neutralising brassiness.Ā
by Nicola Verified Purchase
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