OLAPLEX products are thoroughly tested in accordance with industry standards in-house and by independent third-party laboratories for efficacy.
Discover a cutting-edge toning system with the Olaplex No.4P Blonde Enhancer Toning Shampoo. The shampoo offers customisable blonde maintenance, helping to neutralise brassy tones while intensely moisturising and brightening the appearance of hair in just one use.
Enriched with patented Olaplex Bond Building Technology, the formula works to transform dry, brittle strands into a soft, visibly shiny finish. It helps to enhance manageability, while delivering an illuminating effect. Saturated with highly-concentrated pigments, the best-selling purple shampoo allows you to choose your toning level: the longer you treat, the brighter the results. Suitable for all-over colour, balayage or natural blonde styles.
Water (Aqua/Eau), Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Betaine, Glycerin, Sodium Cocoamphoacetate, Sodium Chloride, Acrylates Copolymer, Betaine, Phenoxyethanol, Fragrance (Parfum), Polyquaternium-7, Bis-Aminopropyl Diglycol Dimaleate, Guar Hydroxypropyltrimonium Chloride, Ethylhexylglycerin, Hexyl Cinnamal, Limonene, Citric Acid, Sodium Benzoate, Acid Violet 43 (Cl 60730).
For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.
- Application: Apply to wet hair, distributing evenly. Lather fully and leave on 1-3 minutes. Rinse. For more intense toning, leave on hair for up to 5 minutes.
- Routine: Follow with Nº.5 Bond Maintenance Conditioner or Nº.8 Bond Intense Moisture Mask for extra moisture.
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Olaplex No.4P Blonde Hair Hydrating and Brightening Purple Toning Shampoo 250ml
€32.95
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Top Customer Reviews
Where reviews refer to foods or cosmetic products, results may vary from person to person. Customer reviews are and do not represent the views of The Hut Group.
The best purple shampoo
The best purple shampoo I’ve used and I’ve tried them all! Hydrating and doesn’t make my hair purple which is a plus!
by Rebecca Verified Purchase
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Best purple shampoo
By far the best purple shampoo I have ever used dose not dry my hair out like others have in the past and really lightens my blonde up
by fay Verified Purchase
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Great
Use olaplex religiously and tried this new product - it’s great - prefer the regular shampoo as my hair didn’t feel quite as good as normal.. but took brass ones out of highlights
by Nicky Verified Purchase
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Purple shampoo
Love this shampoo I think it’s got to be once of the best ones I have tried! Currently on my second bottle and a little goes a long way. It really helps tone my bleached hair when needed
by Harley-moon Verified Purchase
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Best purple shampoo
Best purple shampoo I have tried yet and I’ve tried a good few. I already use all the Olaplex products so just makes sense to add this to my routine. Definitely worth it.
by Lauryn Verified Purchase
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Beth
It’s the only purple shampoo I’ve tried where it hasn’t broken and dried out my hair I love love love, you don’t need much either
by Bethan Verified Purchase
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Does as it says
Helps keep my blonde, blonde! Along with the conditioning masks/styling treatments my hair feels much softer and in better condition
by Janette Verified Purchase
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No more brass
Takes any brass out of my hair, works better with a normal shampoo before and this as a second wash!
by Bridget Verified Purchase
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Such a good product
Absolutely love this! Love the ash blonde it turns my hair aswel as keeping it healthy
by Tara Verified Purchase
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Haven’t tried yet
Haven’t tried this as yet but with poked products you just can’t go wrong
by Angel🤍 Verified Purchase
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