OLAPLEX products are thoroughly tested in accordance with industry standards in-house and by independent third-party laboratories for efficacy.
Discover a cutting-edge toning system with the Olaplex No.4P Blonde Enhancer Toning Shampoo. The shampoo offers customisable blonde maintenance, helping to neutralise brassy tones while intensely moisturising and brightening the appearance of hair in just one use.
Enriched with patented Olaplex Bond Building Technology, the formula works to transform dry, brittle strands into a soft, visibly shiny finish. It helps to enhance manageability, while delivering an illuminating effect. Saturated with highly-concentrated pigments, the best-selling purple shampoo allows you to choose your toning level: the longer you treat, the brighter the results. Suitable for all-over colour, balayage or natural blonde styles.
Water (Aqua/Eau), Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Betaine, Glycerin, Sodium Cocoamphoacetate, Sodium Chloride, Acrylates Copolymer, Betaine, Phenoxyethanol, Fragrance (Parfum), Polyquaternium-7, Bis-Aminopropyl Diglycol Dimaleate, Guar Hydroxypropyltrimonium Chloride, Ethylhexylglycerin, Hexyl Cinnamal, Limonene, Citric Acid, Sodium Benzoate, Acid Violet 43 (Cl 60730).
For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.
- Application: Apply to wet hair, distributing evenly. Lather fully and leave on 1-3 minutes. Rinse. For more intense toning, leave on hair for up to 5 minutes.
- Routine: Follow with Nº.5 Bond Maintenance Conditioner or Nº.8 Bond Intense Moisture Mask for extra moisture.
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Olaplex No.4P Blonde Hair Hydrating and Brightening Purple Toning Shampoo 250ml
€32.95
Customer Reviews
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Top Customer Reviews
Where reviews refer to foods or cosmetic products, results may vary from person to person. Customer reviews are and do not represent the views of The Hut Group.
Brilliance
Leaves blonde hair bright and takes away the yellow tinge
by Helen Verified Purchase
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PURPLE RAIN!
This shampoo turned my hands purple, my bath purple and my bathroom purple! It does wash off easily but I wouldn’t buy it again purely for this reason. I love the Olaplex range and will continue to buy the non-purple ones but be warned- you will become Ursula and spend more time de-purpling your shower!
by Mrsd310317
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Love!
So worth the money. Better than the high street purple shampoos!
by laura Verified Purchase
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Perfect for blonde hair
I mix this with the normal olaplex so my hair doesn’t go a tinge of purple it is amazing my colour looks great for longer
by Hayley Verified Purchase
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Dried my hair out
Don’t get the hype, I think there’s much better purple shampoos out there
by Nancy Verified Purchase
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A must for blondes/highlighted hair
Fab as a toner! Get’s rid of those brassy tones
by Leanne Verified Purchase
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Amazing!!!!
A must have!! Best shampoo for getting rid of brassiness
by Leanne Verified Purchase
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Olaplex review
I have used this shampoo for six months and really helps lengthen my salon toner and general colour!! Lasts for ages and is amazing overall
by Lydia Verified Purchase
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Does the job
No need for every wash so will get moneys worth from it! Takes away any brassy tones and only need to leave it on for 5/10 mins. I use this with other olaplex products and they work great together!
by Amy Verified Purchase
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Olaplex purple shampoo
Good product. Left on for 5 to 10 mins and took brassyness away.
by Miranda Verified Purchase
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