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Discover vibrant colour with the L'Oréal Paris Préférence Infinia permanent hair dye. Boasting a fade-defying formula that's powered by unique blend of colour enriching pigments, the luxurious formula nourishes the hair from root to tip. Préférence Infinia provides full coverage with unbeatable shine and eight weeks of fade-defiant eye-catching colour and lustre. Express yourself and make a statement with this intense formula to discover just how vibrant and glossy your mane can be.
Read and follow instructions.
This product is not intended for use on persons under the age of 16.
Aqua / Water, Trideceth-2 Carboxamide Mea, Propylene Glycol, Hexylene Glycol, Peg-2 Oleamine, Polyglyceryl-4 Oleyl Ether, Oleyl Alcohol, Alcohol Denat., Ammonium Hydroxide, Polyglyceryl-2 Oleyl Ether, Oleic Acid, Sodium Diethylaminopropyl Cocoaspartamide, P-Aminophenol, M-Aminophenol, 2-Amino-3-Hydroxypyridine, 4-Amino-2-Hydroxytoluene, Sodium Metabisulfite, Eugenol, 6-Hydroxyindole, Thioglycerin, Toluene-2,5-Diamine, Ammonium Acetate, 2-Methylresorcinol, 2-Methyl-5-Hydroxyethylaminophenol, Pentasodium Pentetate, Linalool, Alpha-Isomethyl Ionone, Resorcinol, Citronellol, Erythorbic Acid, Parfum / Fragrance (F.I.L. C161817/4).
For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.
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Customer Reviews
5 stars rating 111 reviews
4 stars rating 37 reviews
3 stars rating 10 reviews
2 stars rating 5 reviews
1 stars rating 6 reviews
Top Customer Reviews
Where reviews refer to foods or cosmetic products, results may vary from person to person. Customer reviews are and do not represent the views of The Hut Group.
Hair dye
Great colour, covers my few greys but I have short hair and have to make sure I am careful with application keeping it close to hairline as it does stain skin I usually end up with blobs on my neck and ears! Hair feels nice after very shiny
by Alexis Verified Purchase
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Hair feels great but patchy colour
Love this shade but sadly it didn't cover all my hair which was previously coloured blonde. Only really noticeable to the front of my hair. Bit disappointed as it's not the cheapest brand.
by Tracy
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Wow!!
Beautiful glossy dark brown colour. Easy to apply
by Ashleigh Verified Purchase
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Wow
This colour came out perfect. I previously went to the hairdressers but found the dye came out a bit too quick for me so resorted to using this and it is incredible
by Lucy Verified Purchase
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Highly recommended
Second time buying the 'mango intense copper' shade, and will definitely continue to use this product. As a naturally dark-haired girly, love that I don't have to fully bleach my hair to get a lovely shade of dark copper. Hasn't caused much damage to the hair either.
by Annie Verified Purchase
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Good grey coverage
Great natural look and covers greys! Will be reordering!
by Geo Verified Purchase
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Always solid!
I’ve just L’Oréal preference for literally years and Havana has been my go to shade when I want to be a little warmer and darker. It is a lovely auburn shade without too much orange undertone. I have long hair and always order two boxes, tend to use about 1.5. Usually dye my brows too! You cannot find a lot of the shades in store anymore (including Havana) so ordering it with LF is a no brainer!
by KAT Verified Purchase
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Great
The only box dye that covers all greys and doesn’t turn them a different colour from the rest of the hair.
by lucy Verified Purchase
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Great!
Love this colour! Easy to use, isn’t too damaging on my hair, and always leaves a beautiful shine! It comes with a hair mask to use afterwards as well.
by ESH Verified Purchase
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Great product
very nice hair dye, i liked everything about it. easy to use, do not leave a lot of dark dye on your skin. lovely colour
by Natalja Verified Purchase
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