The Joico Defy Damage Protective Shampoo has been specially designed to cleanse the hair while protecting against the effects of daily heat styling, UV exposure and environmental pollution that can lead to dull, lacklustre locks.
The bond-strengthening and colour protecting shampoo works into a rich and luxurious lather to gently yet effectively lift away dirt, build-up and impurities without roughing-up the cuticle or stripping colour. The shampoo is packed with a cocktail of damage-preventing ingredients to keep strands looking healthy, resilient and vibrant. Expect smoother, shinier-looking hair that feels clean and refreshed.
Free from SLS/SLES (sodium lauryl/sodium laureth) sulphates.
Apply to wet hair. Lather. Rinse and follow with Defy Damage Protective Conditioner or Masque.
Water/Aqua/Eau, Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Betaine, Sodium Methyl Cocoyl Taurate, Sodium Lauroamphoacetate, Lauryl Glucoside, Disodium Laureth Sulfosuccinate, Betaine, Phenoxyethanol, Sodium Lauryl Sulfoacetate, Dimethicone Propyl Pg-Betaine, Arginine, Avena Sativa (Oat) Peptide, Phosphatidylcholine, Moringa Oleifera Seed Oil, Laurdimonium Hydroxypropyl Hydrolyzed Keratin, Arginine Hcl, Glycol Distearate, Guar Hydroxypropyltrimonium Chloride, Isostearamide Mipa, Polyquaternium-47, Citric Acid, Polyquaternium-7, Laureth-4, Peg-120 Methyl Glucose Dioleate, Dimethicone Peg-8 Meadowfoamate, Peg-4 Laurate, Quaternium-80, Methyl Gluceth-10, Methoxy Peg/Ppg-7/3 Aminopropyl Dimethicone, Tetrasodium Edta, Glyceryl Laurate, Tocopherol, Rosa Canina Fruit Oil, Dipropylene Glycol, C10-40 Isoalkylamidopropylethyldimonium Ethosulfate, Sodium Hydroxide, Benzoic Acid, Benzyl Alcohol, Dehydroacetic Acid, Methylchloroisothiazolinone, Methylisothiazolinone, Sodium Benzoate, Iodopropynyl Butylcarbamate, Citronellol, Fragrance/Parfum.
For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.
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Top Customer Reviews
Where reviews refer to foods or cosmetic products, results may vary from person to person. Customer reviews are and do not represent the views of The Hut Group.
A staple
I've used other joico o and off for years and tried other well known brands, but this, for me, is the best. I use shampoo , conditioner and the protective shield inthis range all 5 stars from me.
by maria Verified Purchase
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Love this brand!
I love Joico products In general and this shampoo is no exception, hair looks healthier!
by Eve Verified Purchase
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Shampoo
Hair feels soft and clean after using and also smells lovely
by Alice Verified Purchase
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Terrible - dries my hair to a crisp
One of the worst shampoo and conditioner sets I’ve used, not sure if my hair type just doesn’t get along with it but it dries my hair every time I use it! Spent a lot of money on the set so I’ve kept using it about once a week to use it up, but I do wish I’d just thrown it away!
by Anne Verified Purchase
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Gem
Amazing can go days without my hair feeling dirty it’s great on my bleached hair no damage can be seen after this shampoo love it
by Gemma Verified Purchase
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Joico
Absolutely love this shampoo and conditioner.. have tried many others and always gone back to joico damage defy .. I bleach my hair so can feel very damaged at times but this shampoo and conditioner leave it feeling healthy soft and shiny
by Claire Verified Purchase
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Great Shampoo
My hair feels clean and soft after using this shampoo. You don't require much product which is great. It smells amaaaazing.
by Mands Verified Purchase
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Damage defy shampoo
This shampoo has saved my hair.. I’ve tried many different brands and this by far is the best for damaged hair.. my hair was over processed from highlights and very damaged and breaking. I’ve only been using this shampoo a few weeks and can see a huge improvement.. this will definitely be my go to hair product from now on ❤️
by Laura Verified Purchase
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Smooth silky hair
I love this shampoo, I team it with the defy damage masque once a week and my hair feels silky soft afterwards. I use 3 different Joico shampoos/conditioners on rotation each wash, they’re great!
by S4R4H Verified Purchase
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Healthy hair
I really like this shampoo, it leaves my hair feeling healthy and soft. Always my go to shampoo.
by DH Verified Purchase
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