Restore strong, luscious locks with Fudge Clean Blonde Damage Rewind Shampoo; a rejuvenating formula that utilises violet pigments and nourishing proteins for salon-worthy results with every wash.
Fortified with innovative HairGuard™ and Opti-PLEX™ technologies, the lightweight shampoo expertly eliminates impurities and product build-up, whilst smoothing and repairing damaged hair from root to tip. Ideal for blonde hair that has undergone frequent bleaching, colouring and heat styling, it helps to remove unwanted brassy, yellow tones for tresses that feel soft and fresh with healthy radiance.
Not tested on animals.
Apply to wet hair. Massage hair and scalp with shampoo. Rinse thoroughly.
Aqua (Water), Sodium Lauroyl Methyl Isethionate, Sodium Methyl Cocoyl Taurate, Cocamidopropyl Betaine, Lauryl Glucoside, PEG-120 Methyl Glucose Dioleate, Glycerin, Glyceryl Caprylate/Caprate, Glycol Distearate, Parfum (Fragrance), Phenoxyethanol, Sodium Chloride, Benzyl Alcohol, Guar Hydroxypropyltrimonium Chloride, Disodium EDTA, Citric Acid, Pentylene Glycol, Polysilicone-15, Hexyl Cinnamal, Sodium Benzoate, Polyquaternium-7, Limonene, Silicone Quaternium-22, Hydrolyzed Vegetable Protein PG-Propyl Silanetriol, Alpha-Isomethyl Ionone, Coumarin, Linalool, Dipropylene Glycol, Polyglyceryl-3 Caprate, Palmitamidopropyltrimonium Chloride, Potassium Sorbate, Propylene Glycol, CI 60730 (Ext. Violet 2).
For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.
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Top Customer Reviews
Where reviews refer to foods or cosmetic products, results may vary from person to person. Customer reviews are and do not represent the views of The Hut Group.
Brilliant
I loved this product. It was amazing. Not only did it do as it said on the tin, it made my hair silky smooth and made it last longer between washes.
by Lozzie
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Best purple shampoo
Must buy, the first purple shampoo that has not dried up my hair and started working after the first wash. Left in for longer than time and worked so well
by Steephb
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No more brassy yellow tones!
I have naturally dark blonde/dirty blonde hair but will often dye it a lighter blonde. However I normally struggle to get out the yellow tones but this shampoo helps a lot! This shampoo not only gets rid of the yellow brassy tones in my hair, but also leaves it feeling soft and nourished unlike other purple shampoos I’ve tried.
by KathrynJade167
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Perfect toning shampoo!
Removes yellow brassy tones easily one of the best!
by Amywhoof
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Favourite purple shampoo!
This is one of the only purple shampoos that doesn’t dry my hair out! It really works in one wash and lasts for a couple of weeks too. It’s hydrating and makes my hair feel really smooth. It’s like a toner without going to the salon and paying for one, it really makes my blonde last from appointment to appointment.
by jgp.xx
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10/10
I have tried so many different toning shampoos and this one is by far the best! My hair is really damaged due to bleaching it, this shampoo made my hair feel so soft and revitalised. As a bonus, it smells amazing. My stubborn yellow tones have disappeared just after a couple of uses. 10/10 i would recommend.
by Charlie24
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Amazing product!
This shampoo took out all the harsh brass colour from my hair! Leaving me with a beautiful blonde colour! Couldn’t be happier with the product.
by Mazza
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Really good
This shampoo is brilliant. It is strong and really does get all of the yellow brassiness out of your hair.
by Anna
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The first purple shampoo to actually do what it says on the tin!
The first purple shampoo to actually do what it says on the tin! I'm so glad I finally found this product. I wish I could include photos in this review because I feel like you have to see it to believe it. Literally one wash in and my brassy tones have been brought over to the silver side. I usually buy purple shampoo, repairing shampoo and a toner, which costs time and money, whereas I've got all three in one here. 5 stars, impressive!
by Rosie91
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You need to use it at least once
I really like this shampoo! Leaves my hair shiny, healthy and stronger. Packaging is solid and looks really good. Ohh and that smell is amazing. This product leaves a bit purple hands but not for long. If possible, use gloves. Highly recommend . I will definitely use it for longer. Can't wait to buy conditioner and use both
by Paulina26
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