Conceal the appearance of root regrowth, greys and sparse areas with the cult-favourite Color Wow Root Cover Up. The reflective mineral powder boasts a natural-looking finish, allowing you to visibly enhance the luminosity of your colour until your next wash.
Equipped with a convenient dual-ended brush that encourages a precise application, the water-resistant formula stays put with a barely there feel. Perfect to take on-the-go, the root cover-up powder is housed in a handy mirrored compact to ensure a fuss-free top-up, whenever and wherever.
Mica, Talc, Synthetic Fluorphlogopite, Octyldodecyl Stearoyl Stearate, Ethylhexyl Palmitate, Zinc Stearate, Silica, Pentaerythrityl Tetraisostearate, Zea Mays Starch, Aluminum Starch Octenylsuccinate, Kaolin, Phenoxyethanol, Dimethicone, Tin Oxide, Ci 77891 (Titanium Dioxide), Ci 77491 (Iron Oxides), Ci 19140 (Yellow 5 Lake).
For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.
- Application: Apply to dry hair. Load up small end of brush with powder. Use free hand to pull hair flat/taut against head and press brush down firmly into roots, starting from scalp and working out – do not use sweeping motion. Apply more powder as needed. To extend highlights, use side edge of small brush. Lightly dust off any excess powder with wide end of brush.
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Color Wow Root Cover Up 1.9g (Various Shades)
€34.45
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Top Customer Reviews
Where reviews refer to foods or cosmetic products, results may vary from person to person. Customer reviews are and do not represent the views of The Hut Group.
Love
Love this. I use it between hair appointments to touch up roots. Much better than the spray options out there. Really natural looking. Would recommend
by Nicola Verified Purchase
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Colour
I bought this as i have very fine hair and you can see my sccalp in places,its abit tricky to use at first but once i got the hang of it and applying it the right way it has help with my confidence and dont need to worry about those bald areas any more.
by Jane Verified Purchase
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Great
Great for the root growth if you want a little temporary freshen up.
by Zoe Verified Purchase
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Ok
Nothing special I think it was hard to tell what colour I would need so ended up with the wrong one, overpriced I’d just use eyeshadow in future
by Tess Verified Purchase
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Covers flyaway greys
I have some grey hairs which are like wiry insect antennae on my otherwise fine and limp hair. This covers them well and flattens the frizz a bit. I am quite happy with it.
by Simone Verified Purchase
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Works
I really liked this for covering my roots, a little goes a long way and it looks great.
by Megan Verified Purchase
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Amazing!
Love this, would not be without it! It really does save me between hair appointments. It lasts ages and does not budge.
by Michelle Verified Purchase
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Pricey but worth it!
I had pondered over buying this as it is significantly more expensive compared to similar products I’ve purchased. The verdict… WOW… it lives upto its name, it is so easy to apply. It’s very buildable and no transfer onto your skin or nails like the spray types. It will last for ages too!
by claire Verified Purchase
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Not what I expected
There’s lots of products I love from this company this isn’t one of them. Didn’t work as well as I had expected, after watching all the videos.
by Jodi Verified Purchase
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Not as good as expected.
I’ve got to be honest here…..this really isn’t as good as I was hoping. My roots are darker than my blonde highlights however it really didn’t do anything apart from turn my scalp yellow. Also made my scalp/skin slightly shimmery. Not really what I was hoping it would achieve between my colour appointments.
by Danielle Verified Purchase
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