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Elevate your look with fiery red hues using the BLEACH LONDON Vivid Red Permanent Kit featuring a Conditioning Colour Tube, a bottle of ‘Go Lighter’ Developing Lotion and a ‘Keep It Sealed’ Conditioner Sachet.
The kit helps to refresh your vibrant hair colour, while seeking to visibly minimise the appearance of damage. Powered by a blend of cocamide and sea silk, hair is left feeling intensely hydrated and nourished, elevated with a glossy shine.
Set Contents:
- Conditioning Colour Tube (Mix 1:1) 60ml
- Go Lighter Developing Lotion 60ml
- Keep It Sealed Conditioner Sachet 20ml
Aqua (Water), Cocamide MEA, Ceteareth-6, Polysorbate 80, Ammonium Hydroxide, Ethanolamine, Cetearyl Alcohol, Parfum (Fragrance), Basic Red 51, Basic Yellow 87, Trisodium HEDTA, Dipropylene Glycol, Hydrolyzed Rhodophyceae Extract, Geraniol, Hexyl Cinnamal, Limonene, Linalool.
For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.
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BLEACH LONDON Vivid Red Permanent Kit
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Top Customer Reviews
Where reviews refer to foods or cosmetic products, results may vary from person to person. Customer reviews are and do not represent the views of The Hut Group.
Very pigmented
I've had red hair for many years and have tried most of the dyes on the market. For years I had to bleach my hair then use a semi permanent dye to achieve bright red but I wrecked my hair so my hair has been a dull gingery red instead. But now I've found this and it's a game changer. Highly pigmented, my hair has been left soft, shiny and radiant. I LOVE THIS. I just hope it doesn't fade too fast.
by Jules Verified Purchase
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SO happy!
I am so pleased with this product. I've had vivid red hair for a while now, and whilst I've been maintaining it with Good Dye Young's Red Dyeposit, I wanted something that wouldn't fade so quickly. I saw this advertised as permanent and was sold. I should clarify that I've always had dark red into vivid red ombre hair (accidental, I just kept dying over my dark roots and it turned out super cute so I carried on). I DID NOT read the product listing properly, if I had done that I'd have seen that this product contains developer and therefore LIGHTENS your hair whilst it colours it. Essentially it's part bleach (or at least, the developer part) and so it is a damaging product, but this can be minimised if used correctly. I applied from the nape of my neck to my brow hairline, and I'm so, SO happy with the results. I've had so many compliments, my hair is now vivid red ALL OVER (yeah even my roots!!) and I can't believe I have never used this before. When it begins to fade ill probably maintain with Dyeposit again as I don't need to put developer into my hair again until the roots re-emerge 👀 Read the instructions and ABIDE BY THEM for the best result!!! I love this product absolutely 10/10 and 5⭐️.
by Leah Verified Purchase
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Best colour
This is without a doubt the best box colour I have ever bought in terms of brightness. It's covers exactly as the pictures. It seems to be lasting very well too, as we all know reds fade quick. Only drawback is I would say it has left my hair a little dry, also has a very strong smell. Generous size bottles. I normally need 2 but I would say 1 would be enough, I opened a 2nd only to use a small about. I have very long but fine hair. It covered previously dyed hair very easily. Highly reccomend if you're looking for a bright colour that lasts, just be aware of a little damage and seems to be slightly harsher than other brands.
by Melissa Verified Purchase
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Game changer
This sort of product only used to be in salons. This is a saver on time. I now no need to bleach my hair first. Is less mess then semi permanent dyes and dosent stain you skin. Total game changer for me. The colour came out fantastic on my stained purple bleach hair and lifted my natural dark blond roots. Love it!!
by Emma Verified Purchase
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Red hair dye
Trying this for a change looks like will be a nice vibrant red
by clarissa Verified Purchase
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