Achieve a salon-standard high lift tint with the BLEACH LONDON No Bleach Bleach Kit, a bleach-free hair-lightening kit for virgin hair.
Using a persulfate-free bleach alternative for less hair damage and scalp irritation, the hair lifting kit lightens hair up to five levels to create a creamy blonde effect. Unlike traditional bleach, the colour will continue to lighten subtly over time, but roots will need topping up every 4-6 weeks for the ultimate lift look. Perfect for enhancing medium brown to medium blonde, or light brown to light blonde hair.
Comes with the BLEACH LONDON Reincarnation Mask to promote optimum hair health.
Not for use on hair that has been dyed or pre-lightened.
Vegan. Cruelty-free.
Box made from recycled cardboard.
Step 1: Apply BLEACH LONDON SCALP SAVIOUR before use for extra scalp protection.
Step 2: Carefully follow the instructions to apply your lifting tint.
Step 3: Follow with BLEACH LONDON WHITE TONER and BLEACH LONDON SILVER SHAMPOO and SILVER CONDITIONER to banish brassy tones. Alternatively follow with CHAMPAGNE SUPER TONER or your choice of BLEACH LONDON SUPER COOL COLOUR.
Advice:
Always follow the timing guidelines given. If you do not apply enough product or leave it on for the correct time it might become patchy or not fully develop, leaving hair brassy. You may need more than one pack if your hair is long, thick or hasn’t been dyed before. It’s always a good idea to have another pack to hand just in case one runs out before you’re finished colouring.
Skin Sensitivity Test:
Apply small amount of product to the skin on the inside of your elbow. Do not cover or disturb for 45 minutes. Rinse with water, pat dry and leave for 48 hours. In the event of any abnormal reaction do not use product and seek medical advice.
Lifting Tint: Aqua (Water), Cetyl Alcohol, Propylene Glycol, Cetearyl Alcohol, Ammonia, Cocamide MEA, Ceteth-2, Ascorbic Acid, Dimethicone, EDTA, Sodium Hydrosulfite, Sodium Metabisulfite. Mandatory warnings: Contains Ammonia.
For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.
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Top Customer Reviews
Where reviews refer to foods or cosmetic products, results may vary from person to person. Customer reviews are and do not represent the views of The Hut Group.
Didn’t work
Didn’t lift a single shade from my hair at all
by Manth Verified Purchase
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Not bad
I bleach my hair a lot so my hair is a bit damaged but after using this on my roots I've noticed it doesn't damage it at all. Definitely recommend it
by Elena Verified Purchase
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Highly Recommended to lighten hair without damage
I have light brown very fine hair and this product lightened my hair to a golden blonde. My hair is still soft and healthy and there was less damage that using bleach. My hair continues to lighten over time.
by Bernardine Verified Purchase
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Better than expected
I have super dark hair naturally, and wasn’t expecting much - I only got it to try lighten my balayage I am beyond impressed! It was absolutely amazing and lifted my roots in less than 40 mins. Would definitely recommend if you’re looking for something softer than bleach!
by Sandi Verified Purchase
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Turned my hair orange
Followed the instructions exactly and it turned my dark blonde roots completely orange
by Becky J Verified Purchase
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No bleach bleacg
I purchased this product to have a go at touching up my roots on my highlighted mid brown hair. While it's did not fully lift my mid brown roots it has definitely blended them so that they are not obvious. It was very gentle on my hair and did not cause any breakage or change to the texture unlike when I use bleach based hair lighters.
by Mrs B Verified Purchase
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Shook!
Okay,I was pretty sceptical when I seen this,"no bleach bleach" as I have been dying my hair since I was around 14. I've had it stripped (which destroyed my hair,!) I've had it Permed,shaved at the side,loads of different styles. But because it's so damaged now,when I want to change the colour some times I need to bleach it out. This is meant for virgin hair which I didn't realise until after,but I used it on my reddish coloured hair and it went blonde,not orange,not ginger or red or patchy - couldn't fault it in any way,non drop, smells nice, actually WORKS! already recommended this to many of my friends and they also love it. Will be my go to bleach from now on! Oh,and many people don't do there patch test,putting a small smear behind your ear the night before takes 10 seconds at the most,most people don't realise how DANGEROUS it is not to do a patch test,because it can save your life if your allergic. Thank you so much LOOK FANTASTIC! Amazing deals, such helpful people on the phone,top notch customer service &a beautiful website! Keep it up LOOK FANTASTIC,I have a feeling this site is gonna take off!
by Lippy
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