Reboot your blonde with the Aveda Blonde Revival Purple Toning Shampoo. The shampoo delivers a low lather to maximise its toning benefits, supporting bright, luminous strands after just one use.
Ideal for blonde, grey or naturally silver hair, the sulphate-free formula is packed with violet pigments. They seek to neutralise yellow or brassy tones, leaving locks fresh and vibrant.
Lightweight açaí and passionfruit oils hydrate and condition over-processed hair. The shampoo helps to restore shine and smoothness as it lifts impurities from root to tip. Equipped with a triple-action system.
Vegan and cruelty-free.
Free from silicone and sulphates.
Features progressive toning benefits and can be left on for up to three minutes depending on the desired amount of neutralising.
Apply to wet hair. Leave in 1-3 minutes. Rinse thoroughly. Follow with blonde revival™ purple toning conditioner.
Toning results can vary
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Top Customer Reviews
Where reviews refer to foods or cosmetic products, results may vary from person to person. Customer reviews are and do not represent the views of The Hut Group.
Big no for me
I usually like Aveda but one was a big no for me. The consistency is so tick that I was struggling to squeeze it out of the tube and didn’t do much for my hair either.
by Denitsa Verified Purchase
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Cool beautiful soft blonde again
Smells absolutely amazing not as drying as other purple shampoo. Gives that just left salon blonde. Neutralises any yellowing and dullness brings my hair back to cool ashy blonde just fantastic highly recommended
by V Verified Purchase
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