Shop All Matrix Haircare

The Matrix brand – now part of the L’Oreal USA empire – was founded by husband and wife hairdressing team Arnie and Sydell Miller in 1980.

At the time, Arnie was already a well-known figure in the beauty industry, having released a range of individual eyelashes in 1971, the success of which soon morphed into the Ardell company. Inspired by his 20 or so years working as a hairdresser, Arnie's next mission was to create haircare products for the Ardell line. After achieving international success, the Ardell brand was soon sold so that the couple could focus their undivided attention on what was to become Matrix.

Matrix is a hair care and hair colour brand geared towards professional use in quality salons. Knowing the hairdressing industry inside out, the Sydells were keen to capitalise on their knowledge, creating popular products that were cost-effective and high in quality. The aim behind Matrix is to empower hairdressers of all backgrounds, ages and levels of expertise, giving them the self-assurance and tools they need to deliver next-level looks.

Today, Matrix is renowned for its shampoos, toners and conditioners that are specially formulated for dyed hair. LOOKFANTASTIC is proud to be an official stockist of Matrix in the UK, so shop the entire range today.