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About the Brand

About the Brand

For over 70 years eyes have been our obsession. With a rich heritage born in the glitz and glamour of the film industry, Eylure was created by make-up artists with a passion for innovation. We’ve lost precious beauty sleep making sure eye beauty is something everyone can indulge in.

Long lashes aren’t just for Hollywood. Everyone should feel ready for their close up, whether they’re heading up the aisle or catching the number 55. And with our support we’re here to get your look bang on! Every time. That’s a promise.